Sales Director
Green Oaks Senior Living
About the Role
Responsible for developing and executing the community's sales strategy by driving sustainable occupancy growth, optimizing revenue performance, and fostering long-term occupancy stability. Develops and strengthens relationships with key referral sources, professional partners, and local influencers while executing a proactive sales strategy that consistently generates qualified prospects, converts opportunities, and builds future demand through a healthy pipeline.
Expected potential incentive compensation of $4,500 per month or more.
What You’ll Do
- Develop and execute a comprehensive sales strategy that drives sustainable occupancy growth, optimizes revenue, and maintains a healthy pipeline of qualified prospects through effective lead management and conversion.
- Cultivate strategic relationships with referral partners, healthcare professionals, placement agencies, and community organizations to expand market presence, generate qualified referrals, and increase brand awareness.
- Lead the sales process from inquiry through move-in, delivering an exceptional customer experience while partnering with Operations to ensure apartment readiness, documentation completion, and a seamless resident transition.
- Analyze sales performance, occupancy trends, competitive activity, and market data to identify opportunities, refine sales strategies, improve conversion outcomes, and support long-term occupancy stability.
- Maintain a consistently tour-ready community and accurate sales systems, ensuring the physical environment reflects Spectrum's brand standards while preserving the integrity of CRM data, forecasting, and sales reporting.