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Product-Marketing-Manager, Product-Marketing-Lead, Go-To-Market-Manager Jobs

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Product Marketing Manager

Staritas

**
United States
Full Time
Posted 7 days ago

At Staritas, we help healthcare organizations make every choice clear. We're looking for a Product Marketing Manager who develops and executes product marketing strategies that drive awareness, adoption, and growth across the Staritas product portfolio. This role partners with Product, Sales, Marketing, and Client Success teams to position products effectively, support launches, create customer-focused messaging, and strengthen market presence.

About the Role

  • Develop and maintain product positioning, messaging, and value propositions.
  • Lead go-to-market planning and execution for new products, enhancements, and releases.
  • Conduct market, customer, and competitive research to identify opportunities and support product strategy.
  • Create sales enablement materials, including presentations, battle cards, solution briefs, and case studies.
  • Partner with cross-functional teams to support product adoption, customer engagement, and revenue growth.
  • Develop product-focused content, including webinars, presentations, customer success stories, and thought leadership materials.
  • Assist with product launch communications and customer-facing marketing initiatives.
  • Monitor product marketing performance and recommend improvements based on customer feedback and market insights.
  • Represent the organization at industry events, conferences, and customer meetings as needed.
  • Performs other related duties as assigned.

Required Qualifications

  • Bachelor's degree in Marketing, Business, Communications, Healthcare Administration, or a related field; or an equivalent combination of education and experience.
  • 5+ years of product marketing, product management, healthcare marketing, or related experience.
  • Demonstrated history of building tooling for go-to-market.
  • Demonstrated experience with hands-on application usage of AI tools (i.e. Claude, Copilot, Lovable, etc.)
  • Experience launching and marketing software or technology-based products.
  • Strong communication, presentation, and stakeholder management skills.
  • Ability to translate complex concepts into clear and compelling customer messaging.

Preferred Qualifications

  • Experience in healthcare technology, healthcare supply chain, analytics, or SaaS environments.
  • Experience supporting enterprise software solutions.
  • Knowledge of healthcare operations, procurement, or value analysis processes.

Technical Skills

  • Proficient with Microsoft Office 365.
  • Experience with CRM, marketing automation, analytics, and collaboration tools such as Salesforce, HubSpot, Power BI, Jira, or similar platforms.
  • AI tools such as Copilot, Lovable, Claude, etc.
  • Advanced Microsoft PowerPoint presentation building and skills required.

What We Offer

  • Competitive salary and performance bonus program
  • Fully remote work environment
  • Comprehensive benefits package including 401k match
  • 19 days of PTO per year; 10 holidays per year
  • Opportunity to work in a mission-driven organization where your work directly shapes clarity, confidence, and better outcomes across healthcare

Travel

Up to 20% travel, based on business needs.  While our roles are 100% remote, we do get together a few times a year for up to one week.  Employees are given ample notice and attendance is expected.

Work Environment

This position operates primarily in a remote work environment and requires the ability to remain in a stationary position for extended periods while performing work at a desk or workstation. The employee must be able to operate standard office equipment, including a computer, keyboard, mouse, webcam, and telephone.

The role also requires the ability to occasionally move throughout a workspace to access files, office equipment, and work-related materials. Effective communication, both written and verbal, is essential for interacting with employees, clients, and stakeholders.

Equal Opportunity / Affirmative Action Statement

Staritas is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, gender identity, or veteran status.

As a federal contractor, Staritas complies with all applicable federal, state, and local laws regarding nondiscrimination and affirmative action. We are committed to creating a workplace that is fair, inclusive, and grounded in merit-based decision-making.

Accommodation Statement

If you need reasonable accommodation to apply for this position, please contact the recruiter.

Pay Transparency Statement

Staritas posts compensation ranges and benefits for all open roles. The base compensation range for this position is  $175,000 - $185,000 annually, plus a comprehensive benefits package. Compensation offered will depend on factors including experience, skills, geographic location, and internal equity. Staritas does not retaliate against employees or applicants for discussing compensation.

Benefits Statement

Staritas offers a comprehensive and competitive benefits package designed to support the health, wellbeing, and financial security of our employees. Benefits include medical, dental, and vision coverage; retirement savings plans with company contributions; paid time off and company holidays; paid parental and family leave; and access to employee assistance and wellness resources. Additional benefits include life and disability insurance, professional development opportunities, and flexible work arrangements.

Learn more about us by visiting .

Originally posted on Himalayas

Sr Product Marketing Manager

MCIM by Fulcrum Collaborations

**
United States
Full Time
Posted 8 days ago

About MCIM

MCIM is how critical facility operators make every data center stronger. With a purpose-built platform and real-time analytics, MCIM eliminates silos, removes blind spots, and ensures operators never go it alone in managing mission-critical infrastructure.

For too long, data centers have operated with fragmented tools, inconsistent workflows, and unreliable data, capping their potential. MCIM unites operations, maintenance, capital planning, and reliability intelligence into one comprehensive platform built specifically for mission-critical environments.

  • No silos — one platform that unites workflows across sites and teams

  • No blind spots — clean, first-party data and benchmarking that drive better decisions

  • No going it alone — a consultative partner dedicated solely to data center operations

Trusted by leading colocation providers, hyperscalers, and global financial institutions, MCIM is purpose-built to support the complexity, density, and uptime demands of modern digital infrastructure.

About the Role
We're looking for a strategic, hands-on Product Marketing Manager to lead go-to-market efforts across MCIM’s product portfolio. This mid-senior level role will shape messaging, content, and positioning that drive adoption, expansion, and sales enablement across our ABM-focused funnel. You’ll work cross-functionally with Product, Sales, Customer Success, and the executive team to translate product innovation into market impact.

What You’ll Do

  • Lead the development of persona frameworks and product messaging tailored to buying stages

  • Own creation and maintenance of marketing and sales content (e.g. product literature, decks, videos, ROI tools)

  • Drive go-to-market planning for product launches, including release notes, internal training, and external enablement

  • Partner with Sales to deliver compelling product presentations and assets for ABM tiers

  • Train the go-to-market team on how to position and sell new features and solutions

  • Collaborate with Customer Success to design and execute cross-sell and expansion plays

  • Translate product capabilities into value-driven narratives for Site Chiefs, Ops Leaders, and Finance personas

  • Act as a key conduit, delivering valuable feedback from go-to-market teams to our Product organization

  • Lead ongoing competitive monitoring and analysis to build actionable insights and battle cards, shaping MCIM’s sales enablement, positioning, and product roadmap strategy

Requirements

  • 8–10 years of product marketing experience in SaaS, ideally in enterprise or vertical software

  • Experience in or familiarity with data center infrastructure, enterprise asset management, or adjacent spaces strongly preferred

  • Proven ability to thrive in fast-paced, growth-stage environments

  • Exceptional written and verbal communication skills, with strong storytelling instincts

  • Experience with ABM programs and working with Sales and Product counterparts

  • Demonstrated ability to create content across various formats and buyer stages

  • Bachelor's degree in Marketing, Communications, Business, or a related field (MBA a plus)

Originally posted on Himalayas

Product Marketing Manager

Unanet

**
United States
Full Time
Posted 10 days ago

Unanet is looking for a Product Marketing Manager to help bring our GovCon ERP solutions to market. You’ll translate complex technology into compelling customer value, develop differentiated positioning and messaging, lead go-to-market initiatives, and equip customer-facing teams to communicate our solutions effectively.

You’ll partner across Product Management, Sales, Customer Success, and Marketing to understand customer needs, strengthen our competitive position, and drive product awareness and adoption. We’re looking for a curious, customer-focused marketer who embraces AI to improve research, content development, and business outcomes.

What You’ll Do

  • Develop Market Insights: Research customer needs, industry trends, and competitors to identify opportunities for differentiation and inform go-to-market strategies.
  • Drive Positioning and Messaging: Translate complex product capabilities into clear, compelling value propositions tailored to buyers and users across finance, accounting, project management, and operations.
  • Lead Go-to-Market Initiatives: Partner with Product Management to plan and execute launches, releases, and enhancements, aligning cross-functional teams around messaging, deliverables, and success measures.
  • Enable Sales and Customer-Facing Teams: Develop sales presentations, solution briefs, competitive battlecards, FAQs, and other resources that help teams communicate product value and address buyer objections.
  • Champion AI-Enabled Marketing: Use AI tools and workflows to accelerate research, uncover insights, develop content, and improve efficiency while validating outputs and protecting confidential information.

Your First 90 Days

  • First 30 Days: Learn Unanet’s GovCon ERP portfolio, customer personas, competitive landscape, and go-to-market processes while building relationships across Product Management, Sales, and Marketing.
  • First 60 Days: Contribute to product positioning, competitive insights, and messaging while identifying opportunities to improve marketing workflows through AI.
  • First 90 Days: Take ownership of a defined product marketing initiative, contribute to a launch or go-to-market plan, and deliver actionable messaging or enablement resources.

Who You Are

  • You have 3-5 years of experience in product marketing, go-to-market strategy, or a related marketing role, ideally in B2B FinTech, accounting SaaS, ERP, or government contracting.
  • You have experience developing product positioning, messaging, value propositions, and marketing content for business audiences.
  • You are AI-fluent, with practical experience using generative AI to improve research, analysis, content creation, or productivity.
  • You are a strong communicator who can simplify complex concepts and connect product capabilities to meaningful business outcomes.
  • You are analytical and customer-focused, with the ability to turn research, data, and customer feedback into actionable recommendations.
  • You collaborate effectively across teams, manage multiple priorities, and take initiative in learning new products and industries.

Your Differentiators

  • Experience marketing ERP, accounting, financial management, or professional services automation software.
  • Familiarity with platforms such as Unanet, Deltek Costpoint, NetSuite, Sage Intacct, Microsoft Dynamics, or similar enterprise applications.
  • Understanding of government contracting financial workflows, including project accounting, timekeeping, indirect rates, resource planning, contract management, and compliance.

Our Values

  • We are a Team. Employees, customers, and partners working together.
  • We are Customer-Focused. Customers are the heart of everything we do.
  • We are Driven. Seeking exceptional outcomes.
  • We Own our Success. Every employee has a stake in our company.
  • We do the right thing and have fun in the process.

The base salary range for this opportunity is $93,500-$120,000 per year. You will be eligible for employee equity as well as discretionary bonus compensation, subject to plans that may be in effect from time to time. You will further be eligible to participate in Unanet’s employee benefits plans and programs.

For more details on Unanet’s benefits offerings, please visit unanet.com/employee-benefits. Unanet is proud to be an Equal Opportunity Employer. Applicants will be considered for positions without regard to race, religion, sex, national origin, age, disability, veteran status or any other consideration made unlawful by applicable federal, state or local laws.

Your Safety Matters: Avoiding Recruiting Scams

Your job search should be a rewarding experience. Unfortunately, there are bad actors out there who aim to exploit today’s job seeker. It’s important to protect yourself against fraudulent recruiting practices. These bad actors go to great lengths to collect your personal information. They do so by posting fraudulent jobs, engaging in disingenuous interviews, and even extending fabricated offers.

To protect yourself, please note the following about Unanet’s hiring experience:

  • You will never be asked to complete an application through a non-Unanet website.
  • All open opportunities are posted on our official careers page:
  • You will only receive communication from an email address ending in: @unanet.com.
  • You will never be asked to provide sensitive personal information before you’ve accepted an offer of employment, and you will never be asked to provide payment of any kind.

Originally posted on Himalayas

Sr Product Marketing Manager

Revionics

**
United States
Full Time
Posted 13 days ago

Making a job change is a big decision.

Why consider Revionics?

You will be joining a team of remarkable colleagues who are passionate about creating and delivering leading-edge pricing solutions to the global retail market. You will become part of an exciting growth journey where we will do everything possible to help you reach and exceed your career dreams. Our colleagues have access to industry-leading training and development opportunities, and the chance to work in a global, diverse culture with offices in 9 countries. You will become part of an inclusive culture that is grounded in our Company's purpose: to make a difference for every colleague, every client, every day.

Revionics’ leading retail pricing solutions leverage powerful artificial intelligence technologies, including predictive AI, conversational AI, generative AI and agentic AI,to optimize the retail pricing lifecycle and deliver real business value to our clients. Our solutions optimize prices for retail products that generate more than $3T in annual revenue for dozens of the world’s leading grocery, healthy & beauty, DIY and convenience retailers. We hope you’ll be part of taking innovative solutions to market with the worldwide leader in retail pricing.


Senior Product Marketing Manager


Position Overview


Revionics’ Senior Product Marketing Manager will lead go-to-market (GTM) strategy and execution for the company’s products and platform, translating product capabilities, innovations, and releases into clear value propositions that resonate with retail customers and drive business results. Partnering closely with Product Management, this role plans and communicates releases, develops enablement resources, and drives ongoing GTM activities to boost awareness, adoption, and customer value. Reporting to the Product team, it collaborates with Sales, Brand Marketing, and Customer Success, working directly with retail partners to ensure effective positioning and messaging.


Role & Responsibilities


  • Go-to-Market Strategy & Execution: Lead and execute GTM strategy for product launches, platform updates, and ongoing marketing programs, aligning product capabilities with customer value and business objectives across cross-functional teams.
  • Positioning & Messaging: Develop clear, differentiated product positioning, value propositions, and customer personas, translating complex AI and technical capabilities into compelling stories for retail audiences.
  • Release Communications & Adoption: Partner with Product Management to drive product adoption through timely release announcements, feature highlights, and customer-facing enablement materials.
  • Sales & Cross-Functional Enablement: Equip Sales and Customer Success with impactful resources, messaging, and training to effectively support new acquisition, upsell, and retention goals.
  • Market Insights & Engagement: Engage directly with retail partners, track industry trends, and analyze adoption performance data to continuously refine GTM strategy and product positioning.
  • Product Usage & Feature Adoption Reporting: Develop robust product usage and feature adoption reporting to inform product decisions and accelerate customer adoption.
  • Case Studies & Value Messaging: Own all case studies and value messaging, establishing processes to keep them current across products, capabilities, retail segments, and geographies.
  • Events & External Representation: Support content and activities for major annual events, including Sales Kickoff and NRF, and represent products and solutions to external audiences such as analysts and media.

Qualifications & Requirements


  • Experience & Background: 7+ years of product marketing experience (SaaS preferred, retail industry strongly preferred); Bachelor’s degree in marketing, business, or related field preferred.
  • GTM & Product Strategy: Proven track record developing and executing GTM strategies, product launch plans, positioning, messaging, and sales enablement programs in close partnership with Product Management.
  • Communication & Messaging: Strong ability to translate complex technical/AI concepts into compelling, persona-specific messaging and executive-level presentations for diverse stakeholders.
  • Cross-Functional Leadership: Highly collaborative leader skilled at building alignment across Product, Sales, Marketing, and Customer Success to drive product adoption and business value.
  • Technical & Analytical Skills: Proficient with modern AI tools, MS Office, and leveraging data to measure GTM effectiveness and optimize performance.

Work Environment & Travel: Remote, U.S.-based position requiring fluent English (additional languages a plus) and up to 25% travel.


The pay range for this position is between $91,000 - 120,000 plus Incentive Bonus. Starting salary may vary based on a number of factors including, but not limited to, the position being offered, location, education, training, and/or experience.


We offer a competitive total rewards package including a base salary determined based on the role, experience, skill set, and location. For those in eligible roles, discretionary incentive compensation may be awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. By submitting an application for this job, you acknowledge that any personal data or personally identifiable information that you provide to us will be processed in accordance with our Candidate Privacy Notice.

Submit your resume today!

Learn about Revionics' Global Culture

Originally posted on Himalayas

Product Marketing Manager

Pluralsight

**
United States
Full Time
Posted 15 days ago

Job Description:

We're looking for a strategic and hands-on Product Marketing Manager who thrives at the intersection of strategy and execution. You'll shape how the market experiences Pluralsight's products: defining positioning, owning end-to-end go-to-market launches, and building the narratives that drive adoption and revenue. This is a fast-paced, highly collaborative role where you'll move fluidly between setting positioning strategy and writing sales copy, partnering closely with Product, Sales, Marketing, and Customer Success to drive real business outcomes.


Who you’re committed to being:

  • You operate as a true high-impact partner, collaborating effectively across teams and collaborators at all levels, bringing critical thinking and accountability to everything you do
  • You have a bias for action and thrive in ambiguity; you build the plan rather than waiting for one
  • You communicate proactively and clearly, avoiding jargon and leading with customer value and compelling narratives
  • You are an exceptional writer who can explain complex ideas with clarity and persuasion
  • You are team-first: you work with a "we" mentality, assume positive intent, and commit fully once decisions are made so the team moves forward together
  • You bring deep customer and competitive insight to your work, grounded in data, research, and win/loss analysis

What you’ll do:

  • Own end-to-end go-to-market strategy and execution for product and solution launches, partnering closely with Product, Sales, Marketing, and Customer Success teams to ensure successful adoption and pipeline impact. Measure results and iterate to drive continuous improvement.
  • Develop differentiated positioning, messaging, and value propositions for key audiences and product offerings, translating complex technical capabilities into clear, compelling narratives that resonate with enterprise and technical buyers. Ensure messaging consistency and impact across every customer touchpoint, from sales conversations to web and campaign content.
  • Develop messaging that supports expansion, upsell, and retention strategies, extending our market impact beyond net-new acquisition. Partner strategically with Product to capture market and customer insights that inform messaging and roadmap decisions. Contribute to pricing and packaging analysis to ensure our bundled solutions are positioned for maximum market impact.
  • Create and maintain comprehensive sales enablement materials such as pitch decks, battlecards, and product collateral, and lead training sessions so Sales and Customer Success teams can expertly articulate product value and close deals effectively.
  • Gather and synthesize market and competitive intelligence, maintaining a continuous view of the competitive landscape, buyer behavior, and win/loss analysis to sharpen positioning and sales strategy. Support analyst relations by contributing to briefings and positioning for firms such as Gartner, Forrester, and IDC.

Experience you’ll bring:

  • Proven B2B enterprise product marketing experience, working cross-functionally with Product, Sales, Marketing, and Customer Success
  • Experience leading product launches, go-to-market efforts, and sales enablement with a track record of driving growth, adoption, and measurable business results in a fast-moving environment
  • Organized and diligent with strong execution skills alongside strategic thinking
  • Ability to build consensus and influence without authority, and to confidently present recommendations to senior executives
  • Comfort operating in a fast-paced, growth-stage SaaS environment
  • Experience in learning platforms, developer tools, or other technical products
  • Familiarity with SaaS business models or product-led growth
  • Experience supporting analyst relations or briefings with firms such as Gartner, Forrester, or IDC

Requirements:

  • Minimum of 5 years of B2B Product Marketing experience; or 3+ years with an advanced degree
  • Open to travel up to 25% of the time

Why you’ll love working here:

  • We work in a blended environment that supports collaboration, flexibility, and connection across teams.
  • We are mission-driven, shaping the future of tech upskillling and delivering impact that matters.
  • We foster a culture of inclusion and belonging, where everyone can contribute and thrive.
  • We are always learning, creating an environment where you can take on new challenges, expand your skills, and grow with purpose.
  • Benefits include competitive compensation, bonus eligibility, comprehensive medical coverage, unlimited PTO, wellness reimbursement, professional development funds, and more.

About us:

Pluralsight provides the only learning platform dedicated to accelerating the technology skills and capabilities of today’s tech workforce. Thousands of companies, government organizations and individuals around the world rely on Pluralsight to support critical technology skill development in areas that are crucial to innovation including artificial intelligence, cloud computing, cybersecurity, software development, and machine learning. We offer highly curated content developed by vetted technology experts, industry leading skill assessments, and hands on, immersive learning experiences designed to help individuals skill-up faster.

Physical Requirements:

This role is primarily performed in an office or home office setting and involves standard computer-based work.

EEOC & Accommodations Statement:

Bring yourself. Pluralsight is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, or veteran status. We also consider qualified applicants with criminal histories, consistent with EEOC guidelines and local laws.

If you need an accommodation to apply, interview, or perform essential job functions, please visit the bottom of our website to learn how to request an accommodation. Learn more about our commitment to diversity, equity, inclusion, and belonging in our DEIB Report.

Pay Transparency:

The annual US base salary range for this role is $91,200 - $120,000 USD. Actual compensation will depend on location, skills, experience, and other factors. Additional benefits and bonuses may apply. Applications must be submitted within 90 days after the initial posting date to be considered.


Recruiting Scam Notice:

Please be aware of recruiting scams. We’ll only contact you from an @pluralsight.com email or verified channels. We never ask for sensitive personal info or payments as part of the hiring process. All openings are posted on our Careers page.


AI Use:
Pluralsight uses AI-assisted features and separate automated technology to support parts of our recruiting process — for example, to help source candidates and draft job postings/descriptions, and to help flag potentially fraudulent or bot-generated applications for review. These tools do not evaluate your qualifications or suitability for a role and are not used to make automated hiring decisions, including rejections. All evaluation and selection decisions are made by our human recruiters and hiring team. Pluralsight's complete Candidate Privacy Notice and applicable state supplements can be located
here. If you have questions, please contact .

Work Eligibility:
Applicants must have the existing legal right to work in the country where this role is located, on an ongoing basis, without any sponsorship or assistance from the Company. The Company will not sponsor, file, transfer, extend, or otherwise support any visa, work permit, employment authorization, or other immigration benefit for this position, whether now or in the future. This includes, without limitation, new or renewed work visas, visa transfers, extensions or changes of status, and employment-based residency or permanent residence applications.


Originally posted on Himalayas

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