Product-Marketing-Manager, B2B-Marketing-Manager, Marketing-Manager Jobs

Job Title: Product Marketing Manager / Senior Manager - Commercial Content

Job Location: Boston, MA

Job Location Type: Remote

Job Contract Type: Full time

Job Seniority Level:

The Role

What You’ll Do

Requirements

Interviewing with Veeva

Perks & Benefits

Compensation

Originally posted on Himalayas

Opportunity

Twin Health sells cardio-metabolic programs to health plans, employers, and health systems. As our Product Marketing Manager, you’ll own the story we tell those buyers: what we sell, who it’s for, and why we win. You’ll make every launch, RFI, and sales conversation sharper, and you’ll check that the story holds up in real deals.

You’ll build the messaging and sales content that Sales, Customer Success, and Marketing use across a growing portfolio, including Type 2 Diabetes, Healthy Weight, and Prediabetes. You’ll set the strategy and write the content yourself. You’ll report to the Director of Product Marketing and sit on the Product team. This is our second PMM hire, so you’ll join a small, growing function and have real say in how it works.

Responsibilities

• Build one source of truth for positioning, launch messaging, and sales enablement across all programs
• Interview prospective buyers and current clients, and turn what you learn into personas that cover needs, buying process, and common objections
• Turn clinical outcomes and product capabilities into value propositions reps can use live in deals
• Work with Product on launches, from defining customer value to go-to-market
• Write pitch decks, case studies, one-pagers, battlecards, talk tracks, FAQs, RFI/RFP responses, and demo and video scripts, and work with Marketing and Design to ship them
• Track whether new messaging is landing in rep conversations and deal outcomes, and fix it when it isn’t
• Run regular check-ins with Sales, Health Economics, and Customer Success to keep messaging current as programs change
• Keep the portfolio telling one connected Twin story, including at company all-hands and major partner presentations
• Other duties as assigned

Qualifications

• 5+ years in product marketing, ideally at a health tech or B2B SaaS company with multiple products or segments
• Built personas from real buyer interviews, not just demographics
• Built a messaging framework that worked across more than one product
• Written sales and marketing content that reps actually use in deals
• Strong writing, from an executive narrative to a rep-ready talk track
• Skill with AI tools, plus the judgment to question their output and own the accuracy of your work
• A track record of working with Product, Sales, Marketing, Health Economics, and Customer Success without authority over them
• A high bar for accuracy
• Healthcare or employer benefits experience (strongly preferred)

Preferred

• Cardio-metabolic, digital health, or health plan/employer benefits experience
• RFI/RFP response experience
• Scripting or storyboarding video or demo content
• This remote opportunity based out of the U.S. Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Compensation and Benefits

The compensation range for this position is $140,000 - $160,000 annually.

Twin has an ambitious vision to empower people to live healthier and happier lives, and to achieve this purpose, we need the very best people to enhance our cutting-edge technology and medical science, deliver the best possible care, and turn our passion into value for our members, partners and investors. We are committed to delivering an outstanding culture and experience for every Twin employee through a company based on the values of passion, talent, and trust. We offer comprehensive benefits and perks in line with these principles, as well as a high level of flexibility for every Twin

• A competitive compensation package in line with leading technology companies
• A remote and accomplished global team
• Opportunity for equity participation
• Unlimited vacation with manager approval
• 16 weeks of 100% paid parental leave for delivering parents; 8 weeks of 100% paid parental leave for non-delivering parents
• 100% Employer sponsored healthcare, dental, and vision for you, and 80% coverage for your family; Health Savings Account and Flexible Spending Account options
• 401k retirement savings plan

Originally posted on Himalayas

Originally posted on Himalayas

STARLIMS provides leading Laboratory Information Management System (LIMS) solutions that have served customers around the world for nearly 40 years. Our solution suite helps labs:

• Improve the reliability of sampling and testing
• Manage complex testing workflows and analytical methods
• Simplify compliance and support regulatory standards
• Unlock comprehensive reporting, monitoring, and analysis

With multiple support centers across the globe, STARLIMS is used in labs across pharma & biotech, food & beverage, petrochemical refineries, oil & gas, chemical, public health, clinical diagnostics, and more, offering you exposure to a wide range of industries and opportunities to grow.

We value people who are curious, accountable, collaborative, and empathetic. Our teams are small, nimble and have a strong drive to succeed. If you are seeking to build your career while working on a technical product that our customers can’t live without, you'll feel right at home here.

The Role:

As our Product Marketing Manager, you own how the full STARLIMS family of products is positioned and taken to market. You will build a deep set of customer and market understanding and turn it into effective messaging that resonates with each of the industries we serve, and sets up sales conversations that close. You will do this across internal sales enablement, external content (e.g., battlecards and pitch decks) and field marketing programs (e.g., webinars and events).

You are a critical voice in both product and GTM strategy, helping us build what our customers need and deliver it via the channels that resonate the most. This is not a role for someone who waits for direction. Our team is small, agile and fast-moving, and we’re looking for a driven builder with a high motor: someone who pushes through roadblocks, ships quickly, learns from the field, and keeps raising the bar.

• Own positioning and messaging across the STARLIMS product family, including STARLIMS, Moda and Labstep.
• Craft industry-specific messaging for the different ICPs STARLIMS sells to, so every buyer sees how we solve their lab’s specific challenges.
• Shape the product roadmap by bringing market, customer and competitive insights to Product Management through customer interviews, win/loss analysis and market research.
• Plan and deliver compelling launches in partnership with Product Management, from messaging and content through sales readiness and post-launch measurement.
• Lead sales enablement, building the pitch decks, demos, battlecards, objection handling and training our sellers need to win long, complex enterprise deals.
• Own competitive intelligence, tracking competitors, maintaining battlecards, and arming Sales and Product with clear guidance on how we win.
• Support our field teams at physical and virtual events, including trade shows, conferences, webinars and customer events, with messaging, content, demos and presence.
• Build customer proof, including case studies, references and customer stories that show measurable value.
• Use AI tools to speed up research, content creation, and competitive and market analysis.

About You:

• You are based in the US
• You have 5+ years of product marketing experience in B2B
• You have supported enterprise or similarly long, complex sales cycles with multiple stakeholders
• You have worked closely with Product Management teams to shape roadmaps, build external messaging and deliver compelling launches
• You have supported field and sales teams through physical and virtual events
• You have built sales enablement and competitive intelligence programs that sellers actually use
• You can take a technical product and make it simple and compelling for different audiences, from lab technicians to executives
• You have a high motor - you push through roadblocks, move fast, and don’t stop until the job is done
• You’ve worked on small, fast-moving teams and are comfortable with a high rate of change
• You are a self-starter with a strong bias for action - you identify opportunities, build solutions and move quickly without being told what to do
• Strong written and verbal communication skills
• Proficiency using AI tools in product marketing work
• 4-year Bachelor’s degree or equivalent practical experience

Nice to Have:

• Experience with LIMS or similar technical B2B SaaS products
• Experience marketing to scientific, regulated or technical buyers
• Experience marketing a portfolio of multiple products

At STARLIMS we offer market competitive benefits such as:

• Competitive health and Wellness (medical, dental, and vision)
• Retirement plan with matching company contribution
• Life Insurance and Disability/Income Protection

STARLIMS is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, creed, religion, color, national or ethnic origin, citizenship, sex, sexual orientation, gender identity and expression, genetic information, veteran status, age or disability status.

Originally posted on Himalayas

About Us

Planful is the pioneer of financial performance management cloud software. The Planful platform, which helps businesses drive peak financial performance, is used around the globe to streamline business-wide planning, budgeting, consolidations, reporting, and analytics. Planful’s award-winning AI capabilities accelerate decision-making, helping Planful users in over 100 countries to close faster, accelerate cycle times, increase productivity, and improve accuracy. Planful is a private company with more than 1,500 customers, including Bose, Boston Red Sox, Five Guys, Grafton Plc, Gousto, and Specialized, and is backed by Vector Capital, a leading global private equity firm. Learn more at Planful.com.

About the Role

Planful is seeking a Senior Product Marketing Manager to shape how the market understands our products and how our field sells them. This individual will join a two-person product marketing team with a wide surface area across the core platform, Planful AI, and Consolidation Premium, owning analyst relations, the competitive program, launch execution, and field enablement. This person will also partner closely on messaging, positioning, and launch narrative.

You are a strong writer and a sharp cross-functional operator, comfortable owning outcomes rather than slices of them, and energized by a small team where the work is broad and the ownership is real.

Responsibilities

• Support the cross-functional side of product launches across the Planful platform, including timelines, dependencies, launch readiness, and the internal communication that keeps product, sales, CS, support, and solutions consulting aligned.
• Build the launch model once and run it every time, so each launch is more efficient than the one before it.
• Build and deliver enablement for new product launches, including training materials and internal assets.
• Own analyst relationships end-to-end, including the briefing and inquiry calendar.
• Run Magic Quadrant and similar evaluation submissions from evidence gathering through final response, and bring analyst findings back into positioning and roadmap conversations.
• Own the competitive intelligence program across the FP&A and CPM landscape, building automated monitoring so the team spends its time on synthesis rather than collection.
• Turn competitive insights into internal enablement materials and assets.
• Extend enablement to the partner channel, and partner with the solutions consulting team where subject matter depth is needed.
• Own the marketing side of pricing execution, including consumption-based models, SKU setup, Deal Desk partnership, and field enablement on pricing.
• Work directly with product teams on launch sequencing, helping translate complex products into language sellers can use.
• Support messaging, positioning, launch narrative, and external speaking.

What You Bring to the Table

• 4+ years of experience in B2B software product marketing, including running launches end to end.
• Experience on a team small enough that you owned the outcome rather than a slice of it.
• Track record with analyst relations, including formal evaluation submissions.
• Experience with pricing and packaging mechanics, or a strong appetite to learn.
• Strong cross-functional project management skills, with the discipline to hold a launch together when the work gets deep.
• A track record of building enablement the field actually uses.
• Comfort working directly with product and engineering on technical products.
• Strong writing, with the judgment to know when something is not good enough yet.
• Comfort operating without perfect inputs or heavy process.
• Background in finance, FP&A, or accounting, or experience marketing to finance buyers, preferred.
• Willingness to present externally through webinars, customer sessions, and events, preferred.

Why Planful

• 2 Volunteer days per year, Birthday PTO, and quarterly company Wellness Days
• 3 months supply of diapers and meal deliveries for the first month of your Maternity/Paternity leave and generous parental leave
• Talkspace access and mental health support
• Annual company-wide gatherings held in cities like San Diego, Denver, Palm Springs, and Vegas!
• Office hubs in San Francisco, Toronto, and London. We also offer benefits such as home office setup, and monthly wifi and cell phone reimbursements for all employees, in-office or remote.
• Employee Resource Groups such as Women of Planful, Parents of Planful, and many more. We encourage our teammates to bring their authentic selves to the team, and have full support in creating new ERGs & communities along the way

Pay Transparency Statement

At Planful our top priority is to support our employees and ensure each individual has access to equal growth opportunities. Pay decisions take into consideration the individual's skillset, experience, knowledge, qualifications for the role, and specific work location.

Our salary band for this role is $120,000 - $145,000 USD per year, dependent on working location and experience. More details about our company benefits can be found here:

Originally posted on Himalayas

Title: Product Marketing Manager

Location: United States (Remote)

Experience: Mid-Level

Job Function: Marketing

Employment Type: Full-time

Industry: Computer & Network Security

About the position

Originally posted on Himalayas

Who we are looking for:

What you'll do:

• Sales enablement: Identify what our AEs and Sales Development teams need to position Influ2 effectively, then develop the tools, and training that help them communicate its value, handle objections, and win deals.
• Competitive intelligence: Run our competitive intelligence program. Track competitors and market shifts, conduct win/loss analysis, and turn what you learn into clear guidance for Sales, Product, and Marketing.
• Go-to-market strategy: Take new products and features to market, from positioning and launch strategy through front-line readiness and adoption.
• Customer education: Set the approach to customer education and develop programs that help customers understand and adopt Influ2’s capabilities.
• Product positioning and messaging: Define how Influ2 and its products are positioned. Turn product capabilities, customer needs, and market context into clear messaging that differentiates us.
• Content and enablement: Translate our positioning into the materials people need, from product demos and sales decks to videos, white papers, and presentations.
• Performance: Determine how product marketing impact should be measured, track results, and use what you learn to set priorities and improve programs.
What success looks like: You’ll shape how Influ2 is positioned and differentiated, how effectively our AEs and Sales Development teams communicate its value, and how new products and features are brought to market and adopted. Your work will directly impact competitive win rates, sales effectiveness, and product adoption.

Your experience:

• 7+ years of experience in product marketing within the B2B technology industry. Experience in martech, ABM, or an adjacent space is a strong plus.
• Proven success in developing and executing go-to-market strategies.
• Strong understanding of mid-market and enterprise buying cycles at sales-led organizations.
• Background in leading competitive intelligence efforts or win/loss analysis.
• Experience collaborating with cross-functional teams, including product management, sales, and customer success.
• Proficiency with tools such as HubSpot, Salesforce, Storylane, and Claude.
• A degree in marketing, business, or a related field is preferred but optional; what matters most is your proven track record.

Your skills:

• You can turn complex products into clear positioning and messaging that makes sense to buyers and sellers.
• You understand enterprise sales cycles and what front-line teams need from product marketing to win.
• You can look at customer feedback, competitive intelligence, sales data, and market signals and decide what matters.
• You’re comfortable making decisions and moving work forward without having every step defined for you.
• You can work across Product, Sales, Marketing, and Customer teams, including when priorities or perspectives differ.
• You can shift focus as the business changes without losing sight of the outcome you’re working toward.
At Influ2, we highly appreciate a wide range of experiences and backgrounds. So, even if your history doesn't perfectly match our list, we would still be delighted to receive your application and learn more about you!

What's in it for you?

• Have a direct impact on how Influ2 is positioned and brought to market.
• Take on meaningful work with the opportunity to shape how the role evolves as the business grows.
• Work directly with Product, Sales, Marketing, and Customer teams.
• Remote work flexibility with no fixed working hours; work where and when it suits you.
• Unlimited vacation policy to support a healthy work-life balance.
• Generous parental leave and other well-structured PTO policies.
• A well-rounded health package with comprehensive medical, dental, and vision coverage.
We’ve raised a total of $15 million in our Series A round, maintaining a cash-positive business for the past 24 months while achieving 50% growth.
We're convinced that the diverse ideas and experiences every Influ2encer brings are the key to our success. To make sure our culture and products reflect this blend of viewpoints and backgrounds, there's no room for discrimination here. Our approach to hiring, training, promoting, and compensating individuals is grounded in merit and competence.
We're committed to offering equal employment opportunities to all qualified individuals, no matter their race, age, religion, where they come from, gender identity or expression, sexual orientation, marital status, physical or mental disability, military or veteran status, or any other characteristic protected by law. Everyone at Influ2 plays a part in keeping our workplace welcoming and free from discrimination and harassment.

Originally posted on Himalayas

Company Overview

At Motorola Solutions, we believe that everything starts with our people. We’re a global close-knit community, united by the relentless pursuit to help keep people safer everywhere. We build and connect technologies to help protect people, property and places. Our solutions foster the collaboration that’s critical for safer communities, safer schools, safer hospitals, safer businesses, and ultimately, safer nations. Connect with a career that matters, and help us build a safer future.

Department Overview

Job Description

Who You Are

• You are a strategic thinker who can also roll up your sleeves — comfortable setting a vision and then personally executing against it
• You are a creative storyteller with excellent communication skills that span writing, speaking, and presenting
• You thrive leading highly cross-functional initiatives, building trust and alignment across teams inside and outside of Marketing.
• You are curious and adaptable — open to learning new technologies, audiences, and markets, and comfortable creatively problem-solving as priorities and information shifts
• You can take complex products, programs, or organizational changes and distill them into clear, concise, value-focused messages and plans
• You are organized, with excellent follow-through, and can own high-priority projects end-to-end — from strategy to activation
• You can admit mistakes, learn from them, and move forward

What You'll Do

Technology Partner Marketing

• Define and own the technology partnership marketing strategy — including which alliances and ecosystem partners to prioritize — and build the playbook and governance model that scales partnership marketing across sectors
• Lead messaging, enablement, and campaigns that bring partner and ecosystem value to life for customers and partners

Ecosystem Product Marketing

• Lead ecosystem product marketing go-to-market strategy across three core sectors: Public Safety, Video, and Defense.
• Craft messaging and positioning that demonstrates the value of integrated solution and AI-driven capabilities across core personas and verticals
• Be the voice of target audience definition, pain points, and white space opportunities
• Develop sales enablement and integrated campaigns to drive awareness, adoption, and pipeline
  

Preferred Qualifications & Skills

• Bachelor's degree in Marketing, Business, Communications, or a related technical field
• 7+ years of experience in Product Marketing or B2B technology marketing
• Demonstrated experience leading cross-functional initiatives beyond core marketing
• Experience with partner or developer ecosystem marketing a plus
• Experience working with hardware/software or cloud (SaaS) solutions a plus, with an emphasis on public safety, security, or defense technology
• Strong communication skills paired with a data-driven, consultative approach to complex B2B solution strategy
• Demonstrated ability to both set strategic direction and execute hands-on — comfortable operating as an individual contributor with outsized scope and visibility

Target Base Salary Range: $125,000 - $135,000 USD

Consistent with Motorola Solutions values and applicable law, we provide the following information to promote pay transparency and equity. Pay within this range varies and depends on job-related knowledge, skills, and experience. The actual offer will be based on the individual candidate.

Basic Requirements

• Bachelor's Degree AND 7+ yearsof experience in Product Marketing or B2B technology marketing
• Legal authorization to work in the U.S. indefinitely is required. Employer work permit sponsorship is not available for this position. (GC/CITIZEN ONLY)

Travel Requirements

Relocation Provided

Position Type

Referral Payment Plan

Our U.S. Benefits include:

• Incentive Bonus Plans

• Medical, Dental, Vision benefits

• 401K with Company Match

• 10 Paid Holidays

• Generous Paid Time Off Packages

• Employee Stock Purchase Plan

• Paid Parental & Family Leave

• and more!

EEO Statement

Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion or belief, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other legally-protected characteristic.

We are proud of our people-first and community-focused culture, empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world. If you’d like to join our team but feel that you don’t quite meet all of the preferred skills, we’d still love to hear why you think you’d be a great addition to our team.

We’re committed to providing an inclusive and accessible recruiting experience for candidates with disabilities, or other physical or mental health conditions. To request an accommodation, please complete this Reasonable Accommodations Form so we can assist you.

Originally posted on Himalayas