Growth Jobs

Job Title: Senior Director of Marketing Location: National Harbor, MD (Hybrid) Type: Full Time Compensation: $150,000 to $175,000 Annually, subject to experience Cloudforce is building the go-to-market engine for nebulaONE®, our governed AI platform for institutions that need secure, scalable, human-centric AI adoption. The Senior Director of Marketing serves as the operational and strategic engine behind our demand generation motion. This role owns the programs, pipeline contribution, and demand generation team that convert Cloudforce’s credibility, Microsoft partnership, and market opportunity into measurable revenue impact. The right person can set strategy, manage people, pressure-test campaign execution, interpret pipeline data, and stay close enough to the work to know what is working, what is not, and why. About Us After 15 years building deep expertise as a professional services and consulting organization, Cloudforce is transitioning to a product-led company anchored by nebulaONE® — a secure, governed AI platform purpose-built for higher education and other highly regulated industries including state and local government and healthcare and life sciences. nebulaONE® runs entirely within the customer's Microsoft Azure tenant — so institutional data never leaves their environment, access is controlled through existing identity infrastructure, and every student, faculty member, staff role, and researcher gets a branded, governed AI experience from day one. No engineering team required. We are Microsoft's 2025 Education Partner of the Year, backed by Owl Ventures and M12 — Microsoft's venture fund. And we are just getting started. Why Cloudforce? We think the best work happens when people feel genuinely taken care of — so we've built a benefits package that reflects that. The Essentials Medical, dental, life, and short-term disability insurance covered at 100% of the premium for employees and 50% for dependents Responsibilities Demand Generation Strategy and Execution Own end-to-end demand generation strategy for nebulaONE® across higher education and secondary verticals, including potential for expansion into state and local government and other highly regulated, public-sector verticals. Develop the annual demand generation plan, mapping channels, campaigns, content, events, and budget to pipeline goals. Build and optimize a full-funnel campaign motion from awareness through conversion, tied to the ICP, buying committee framework, buying stage, and approved messaging. Drive channel strategy across LinkedIn, sponsored webinars, publisher partnerships, email, content syndication, intent data, and events. Own campaign launch readiness, UTM compliance, HubSpot campaign setup, routing, attribution, and reporting. Build the account-based marketing motion for target accounts in close partnership with Sales. Oversee events to ensure every conference, webinar, sponsored session, and executive dinner has a clear pipeline strategy before, during, and after the event. Partner with the VP of Marketing in overseeing website strategy, experience and conversion rate optimization. Pipeline Ownership and Revenue Alignment Own marketing’s pipeline contribution as a business commitment, including marketing-sourced and marketing-influenced pipeline. Optimize and maintain pipeline reporting for the VP of Marketing, CRO, executive team, and board. Lead weekly sales-marketing alignment, bringing campaign performance, account intelligence, MQA status, coalition coverage gaps, and sales follow-up needs into one operating rhythm. Own the marketing metrics framework, including channel performance, MQA velocity, pipeline generated and influenced, marketing-sourced revenue, marketing ROI, and more. Partner with RevOps on HubSpot configuration, attribution modeling, MQA criteria, account-level engagement scoring, lead routing, and reporting. Brand, Content, Team Leadership, and Microsoft Activation Ensure brand, content, campaign, and sales enablement decisions support the demand generation motion and reflect Cloudforce’s ICP, messaging, and buying committee framework. Partner with Content and Product Marketing to prioritize themes, assets, formats, and proof points most likely to advance pipeline. Help shape thought leadership around governed AI, campus-wide AI adoption, shadow AI, equity, data sovereignty, and the Microsoft ecosystem. Directly manage demand generation functions, including email marketing, event marketing, relevant agencies, and future demand generation hires. Build a high-performing, pipeline-oriented team with clear goals, performance visibility, accountability, and a culture of experimentation. Serve as the VP of Marketing’s primary delegate across marketing operations, executive communication, and cross-functional alignment when needed. Own the demand generation expression of Cloudforce’s Microsoft partnership, including Microsoft’s 2025 Education Partner of the Year recognition, M12 investment, Azure Marketplace presence, and Copilot + nebulaONE® Integration story. Develop co-marketing programs with Microsoft and other key partners, including joint webinars, co-branded content, sponsored sessions, event activations, field-aligned campaigns, and more. What Makes This Role Challenging Cloudforce is building a product-led demand generation motion while delivering against near-term revenue goals. The Senior Director must know what to build first, avoid over-engineering before the fundamentals are working, and make confident decisions with incomplete information. The buying motion is complex. nebulaONE® is sold to complex buying committees made up of stakeholders across IT, security, academic leadership, operations, data governance, procurement, executive leadership, and end users. Demand generation is not about volume alone; it is about reaching the right people at the right institutions with the right message at the right stage the buying cycle. Qualifications Required 7–10 years of B2B marketing experience, including at least 4 years in demand generation leadership within SaaS, enterprise technology, or a comparable complex B2B environment. Demonstrated ownership of full-funnel demand generation, from ICP-aligned targeting and channel activation through MQA qualification, pipeline reporting, and revenue contribution. Proven experience holding a pipeline number and credibly reporting marketing’s contribution to revenue to Sales, the CRO, executive leadership, and board-level stakeholders. Strong HubSpot proficiency, including campaign attribution, account-level engagement, MQA designation, scoring, routing, and pipeline reporting. Experience managing and developing demand generation teams, including hiring, coaching, goal setting, and performance accountability. Strong analytical ability and comfort using campaign, funnel, and pipeline data to make prioritization and optimization decisions. Strong executive communication skills, including the ability to present performance, strategy, risks, and recommendations clearly. Strongly Preferred Experience marketing to higher education and/or other regulated institutional buyers. Experience with account-based marketing, including target account lists, buying committee engagement, account scoring, and multi-stakeholder campaign design. Familiarity with the Microsoft partner ecosystem, including co-sell, Marketplace, partner programs, or Microsoft-aligned go-to-market motions. Experience building demand generation at a company in a transitional stage. Familiarity with AI governance, shadow AI, responsible AI adoption, or the higher education AI conversation.

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew. We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization. To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success. Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture. If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you. WHAT YOU'LL DO We are looking for a senior, highly technical Applications & Integrations Lead to own the architecture, governance, strategic roadmap, and support of our GTM, CX and platform technology ecosystem. Leading our newly formed Applications & Integrations team, you will merge team leadership with direct, hands-on expertise in Salesforce, application management, and integrations to establish the operational frameworks necessary for keeping our systems stable, secure, compliant, and audit-ready. The ideal candidate possesses experience in large-scale application administration, a clear understanding of compliance and governance structures, deep practical knowledge of middleware and integration platforms like Tray.io or Workato. You should be just as comfortable diving deep into technical configurations as you are collaborating strategically to shape new functional operations. Responsibilities: Governance & Administration – Establish and execute the governance framework and Application Lifecycle for the Salesforce ecosystem and GTM/CX applications, maintaining compliance with SOX and ITGC standards and optimal operational health Integration Architecture & Delivery – Own the project lifecycle for all net-new integrations, designing, developing, and deploying system integrations using consistent, scalable patterns Data Integrity, Modeling & Sign-off – Serve as a key stakeholder for sign-off on proposed data models and data flows, ensuring alignment with DAGE, Salesforce Architecture and Delivery Automation & Middleware Ownership – Own administration of the Tray.io iPaaS platform and lead delivery of scalable automations across the ecosystem Stakeholder Partnership – Proactively lead stakeholder engagement by translating requirements from GTM, CX, Marketing, Finance, Legal, and other teams into strategic, scalable, and well-documented solutions Documentation & Change Management – Maintain documentation for system architecture, processes, and procedures, and lead change management for integrations and applications Day-to-Day Application Support – Collaborate with the team's Support Specialists to provide hands-on escalation management across the Salesforce environment and related GTM/CX applications, ensuring prompt triage and resolution of user issues, system configuration adjustments, and break/fix requirements WHO YOU ARE Core Requirements: At least 5 years of application administration within mid-to-large scale environments (supporting over 500 users), focusing on the oversight of interconnected tool networks Deep knowledge of connecting various platforms with Salesforce through common integration methods like Connected Apps, OAuth, and REST/SOAP APIs Strong background in implementing change management, data governance frameworks, and ensuring compliance with audit expectations and SOX/ITGC guidelines Practical experience configuring and using integration middleware such as Workato, Mulesoft, or Tray.io Skilled at guiding complex technical projects with multi-directional, cross-functional dependencies and fluid priorities Familiarity managing SaaS tools including Gong,Outreach, Marketo,Clari etc. Exceptional interpersonal skills with a strong capacity to clearly convey technical intricacies to non-technical business partners Preferred Qualifications: Team Buildout – Experience in establishing new business functions, operating procedures, or architectural infrastructure from the ground up without relying on existing processes or documentation Strategic & Tactical Balance – Proven capability to balance long-term enterprise engineering and platform governance alongside daily support requests Relevant Credentials – Possession of certifications like Salesforce Platform App Builder, Advanced Administrator, or Salesforce Architect is highly valued For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $105,000 and $164,000/year with an expected On Target Earnings (OTE) between $121,000 and $189,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, this role qualifies for a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that you will own a piece of our company. WHAT WE OFFER Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country here . More details on benefits plans will be provided if you receive an offer of employment. From offering comprehensive benefits to fostering hybrid ways of working, we’ve got you covered so you can prioritize work-life harmony. Braze offers benefits such as: Competitive compensation that may include equity Retirement and Employee Stock Purchase Plans Flexible paid time off Comprehensive benefit plans covering medical, dental, vision, life, and disability Family services that include fertility benefits and equal paid parental leave Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend A curated in-office employee experience, designed to foster community, team connections, and innovation Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching Employee Resource Groups that provide supportive communities within Braze Collaborative, transparent, and fun culture recognized as a Great Place to Work® ABOUT BRAZE Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging™. Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses. Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement. From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences. The company has been consistently recognized as a Leader in marketing technology by industry analysts, and was named a G2 “Best of Marketing and Digital Advertising Software Product” in 2026. Braze was also named a 2026 Best Places to Work by Built In, a 2025 America’s Greenest Companies by Newsweek, and a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®. Braze is also proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore. The company is headquartered in New York with offices in Austin, Berlin, Bucharest, Chicago, Dubai, Jakarta, London, Paris, San Francisco, São Paulo, Singapore, Seoul, Sydney and Tokyo. BRAZE IS AN EQUAL OPPORTUNITY EMPLOYER At Braze, we strive to create equitable growth and opportunities inside and outside the organization. Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran. When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you . We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we’d love to meet you. OUR AI-POWERED BRAZE RECRUITMENT PROCESS At Braze, we’re committed to a fair and transparent candidate experience. To help our recruitment teams focus on what matters most — the person behind each application — we use AI-assisted tools at certain stages of our recruitment process. This includes using AI to analyze the experience, skills and qualifications in your application materials to help with screening and prioritizing candidates. Such screening may amount to a form of solely automated decision-making. We also use AI for administrative support, like scheduling and recording interviews and summarizing interview notes. Our recruiting teams remain responsible for all hiring decisions and are involved throughout the process. Depending on where you are located, you may have the right to request further information about how AI is used in our recruitment process, to opt out of AI-assisted review, to request a manual review of any decision made or to contest a decision. Please contact us at talentdata.privacy@braze.com for any requests or questions. To find out more about our hiring process, check out this page . Notice Regarding Automated Employment Decision Tool (NYC Local Law 144) Our use of AI during the application review process may include the use of automated employment decision tools. Pursuant to New York City Local Law 144, for roles based in New York City, or if you reside in New York City, you have the right to request an alternative selection process or a reasonable accommodation instead of AI-assisted review. Please submit any such request to our Talent Acquisition team at talentdata.privacy@braze.com promptly after applying. A summary of the most recent bias audit results for such tool is available here . Please see our Candidate Privacy Policy for more information on how Braze processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise any privacy rights.

Who We Are Imagine Pediatrics is a tech enabled, pediatrician led medical group reimagining care for children with special health care needs. We deliver 24/7 virtual first and in home medical, behavioral, and social care, working alongside families, providers, and health plans to break down barriers to quality care. We do not replace existing care teams; we enhance them, providing an extra layer of support with compassion, creativity, and an unwavering commitment to children with medical complexity. What You’ll Do As Director of Business Development, you will own and drive deal strategy and execution across defined opportunities and serve as a key thought partner and force multiplier within the Business Development team. Develop and drive execution of BD strategy and growth planning (go-to-market strategy, emerging trends and expansion opportunities, partnership development, contract execution) Drive deal structure development and risk modeling across a wide range of value-based care constructs, driving recommendations to senior leadership Develop and nurture high-level relationships with industry stakeholders and key partners while driving the process of developing strategic partnership opportunities with close support and partnership from the SVP, Business Development and CCO - from initial prospecting through contract execution Directly manage and develop the BD Operations Manager, providing strategic direction on pipeline reporting, deal infrastructure, materials governance, and team operating rhythm; Partner to drive continuous improvement of BD infrastructure including CRM, reporting, and market intelligence tooling Develop and maintain deep expertise in state Medicaid programs, RFP cycles, and policy trends that impact children with medical complexity or special healthcare needs Align and mobilize cross-functional stakeholders across BD and implementation, including finance, legal, and clinical teams as deals advance from discovery to go-live Drive internal executive alignment across activities such as board materials, ELT updates, or other reporting that helps increase transparency and understanding of key opportunities, activities, and next steps to support Imagine’s growth Represent Imagine Pediatrics externally at industry conferences, with health plan executives, and in state-level engagements as a senior spokesperson for our mission and model What You Bring & How You Qualify First and foremost , you’re passionate and committed to reimagining pediatric health care and creating a world where every child with complex medical conditions gets the care and support they deserve. Bachelor’s degree required; MBA or graduate degree in business or related field, strongly preferred 6+ years’ experience in healthcare, including health plans, medical groups, providers, or healthcare delivery organizations Meaningful expertise in value-based care programs and Medicaid managed care markets Proven track record of independently originating and closing complex, multi-stakeholder partnerships or deals Previous strategy experience in consulting, banking, or corporate strategy roles Demonstrated ability to manage, mentor, and develop direct reports Advanced skills in Microsoft Office (Outlook, Word, PowerPoint, Excel) Excellent listening, negotiation, leadership, and relationship building skills Ability to communicate, present, and influence at all levels of the organization, including executive and C-level Proven success working in a fast-paced, high-growth environment Ability and willingness to travel up to 30% What We Offer (Benefits + Perks) The role offers a base salary range of $175,000 - $195,000 in addition to annual bonus incentive, competitive company benefits package and eligibility to participate in an employee equity purchase program (as applicable). When determining compensation, we analyze and carefully consider several factors including job-related knowledge, skills and experience. These considerations may cause your compensation to vary. We provide these additional benefits and perks: Competitive medical, dental, and vision insurance Healthcare and Dependent Care FSA; Company-funded HSA 401(k) with 4% match, vested 100% from day one Employer-paid short and long-term disability Life insurance at 1x annual salary 20 days PTO + 10 Company Holidays & 2 Floating Holidays Paid new parent leave Additional benefits to be detailed in offer What We Live By We’re guided by our five core values: Our Values: Children First. We put the best interests of children above all. We know that the right decision is always the one that creates more safe days at home for the children we serve today and in the future. Earn Trust. We listen first, speak second. We build lasting relationships by creating shared understanding and consistently following through on our commitments. Innovate Today. We believe that small improvements lead to big impact. We stay curious by asking questions and leveraging new ideas to learn and scale. Embrace Humanity. We lead with empathy and authenticity, presuming competence and good intentions. When we stumble, we use the opportunity to grow and understand how we can improve. One Team, Diverse Perspectives. We actively seek a range of viewpoints to achieve better outcomes. Even when we see things differently, we stay aligned on our shared mission and support one another to move forward — together. We Value Diversity, Equity, Inclusion and Belonging We believe that creating a world where every child with complex medical conditions gets the care and support, they deserve requires a diverse team with diverse perspectives. We're proud to be an equal opportunity employer. People seeking employment at Imagine Pediatrics are considered without regard to race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, marital or veteran status, age, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic information, or characteristics (or those of a family member), pregnancy or other status protected by applicable law.