Content Executive (US)
Company Name
**
Basic
Posted 5 days ago
Growth Leads is a leading affiliate and lead generation company working within the iGaming and finance verticals. We build high-end websites with quality content that helps customers make an informed buying decision - driving relevant traffic through organic and paid search.
About the Role
We are looking to hire a hungry and motivated Content Executive to support one of our websites and their day-to-day operations. This individual should have a good understanding of SEO, content, handling CMS and working hands-on with websites and content in general.
Ideally, the candidate has a proven track record within SEO driven lead generation business and is experienced in organising and delivering content in American context.
What you'll do
Execute content expansion and optimization strategy of our asset based on KW research, with a strong focus on SEO performance and monetization
Develop and create content briefs in collaboration with the Product Owner and the rest of internal teams and external contributors
Work on on-page tasks to improve the performance of our assets, including internal linking, content optimization, fixing of errors, monetization of content etc.
Upload, edit, update, and rewrite content to meet SEO best practices, readability guidelines, and the highest standards of American English.
Review and maintain high content quality standards across web pages and social media channels, ensuring accuracy, consistency, and engagement.
Identify new opportunities and low hanging fruits to drive the respective website’s performance and ultimately the company’s success forward
Collaborate and communicate with freelancers and other stakeholders to ensure timely and accurate content delivery.
Prepare and/or support SEO concepts and digital marketing concepts.
Any other unspecified tasks and/or duties which may be reasonably required in this role
What we're looking for
Have at least 1 year of experience in Content, SEO or online marketing
Have good knowledge of SEO
Have a broad understanding iGaming, including Sweepstakes Casinos, ideally with hands-on experience in building or developing comparison websites
Fluency in English
Be creative, proactive, driven and have a high capacity for teamwork
Have a strong sense of task ownership, and problem solving mindset.
Bonus Points For
Familiarity with American Sports Context
Natural flair for writing comfortably and confidently in American English.
Proactive and self-driven - able to research, test, and problem-solve independently, while knowing when to ask for guidance
What we offer
A Team That Knows Its Craft: Work alongside experienced Content, Marketing, and SEO specialists on interesting and diverse projects that sharpen your skills across the board
Best-in-Class Tooling: Access to industry-leading SEO and content tools to help you research, optimise, and deliver work efficiently and to the highest standard
Growth & Development: Acquire and develop a wide spectrum of digital marketing skills in a fast-moving affiliate and lead generation environment with real career progression
Competitive Compensation: We offer a competitive salary with performance-based incentives that recognise your contribution and reward results
Remote-Friendly: Work from wherever you do your best work, with the flexibility to fit your lifestyle
SEO-Driven Product Owner (US-Focus)
Company Name
**
Basic
Posted 5 days ago
Growth Leads is a leading online lead generation firm specializing in competitive verticals such as iGaming, Financials, Health, and Communications. We develop high-end websites with quality content, helping customers make informed decisions before signing up or making a purchase. Our success is driven by a customer-first approach, emphasizing quality and usability.
About the role
We are seeking an experienced and motivated SEO-Driven US Product Owner to manage one or more of our websites. This role is ideal for someone with a strong background in SEO-driven lead generation, a deep understanding of the US iGaming market, and a proven ability to scale resources via freelancers to drive product growth. As a Product Owner, you will have full commercial and product responsibility, requiring a mix of entrepreneurial thinking and strategic execution.
What you'll do
Oversee and manage one or more affiliate websites, ensuring their growth and performance.
Develop and execute strategic SEO and content initiatives to drive traffic and conversions.
Manage a team of in-house staff and freelancers, overseeing task allocation and quality control.
Optimize site usability, content strategy, and overall user experience.
Conduct market and competitor analysis to identify trends and opportunities.
Monitor performance metrics, prepare reports, and adjust strategies accordingly.
Develop and manage project budgets, timelines, and resources efficiently.
Ensure alignment with editorial standards, SEO best practices, and monetization strategies.
Identify and implement new growth opportunities, including additional traffic sources and conversion optimization techniques.
What we're looking for
Minimum 2 years of experience as a project manager in online marketing.
Expertise in SEO for the US market, including content strategy, UX optimization, CRO, and traffic acquisition.
Strong understanding of the US iGaming market, ideally with experience building iGaming assets.
Experience with Sweepstakes Casinos, including familiarity with the regulatory landscape, operator promotions, and player acquisition strategies specific to this segment.
Hands-on experience with WordPress and managing content-driven sites.
Proven ability to lead and manage small teams effectively.
Experience in project management methodologies (e.g., Scrum, Agile).
Native English speaker (American English preferred).
Creativity in developing new content and marketing concepts.
Proactive, adaptable, and highly collaborative.
What we offer
Collaborative Environment: Work alongside experienced SEO, content, and tech specialists in a dynamic environment that rewards proactive thinking
Competitive Compensation: A competitive salary and private healthcare benefits, with performance-based incentives tied to the growth of your product
Remote-Friendly: Flexible work schedules and the autonomy to work from wherever you do your best work